Japanese Game Developer Gumi Launches $106K Bitcoin Lottery for Shareholders

Tokyo-listed gaming firm Gumi is offering a unique crypto twist to shareholder rewards—by launching a ¥16 million ($106,000) Bitcoin lottery.

According to a company press release and CoinPost report, Gumi will hold the BTC giveaway for investors holding at least 500 shares by the end of April 2025, as part of its shareholder benefits program.

Partnering with SBI VC Trade, Gumi will host three lottery draws:

• 30 winners will receive BTC worth ¥100,000 (~$664)

• 100 winners will receive ¥30,000 (~$200) worth of BTC

• 1,000 winners will get ¥10,000 (~$66) in BTC

Winners will be selected based on BTC prices from SBI VC Trade as of August 15, 2025. Shareholders must register their interest by the end of July and have an SBI VC Trade account to qualify.

Gumi’s Growing Crypto Ambitions

This initiative comes on the heels of Gumi’s plan to purchase ¥1 billion (~$6.58 million) worth of Bitcoin as part of its strategic expansion into blockchain and Web3. The company aims to complete this acquisition by the end of May.

Gumi, known for titles like Phantom of the Kill – Alternative Imitation and Ragnador, was also Japan’s first publicly listed firm to become a validator for Bitcoin staking service Babylon.

Japan’s Bitcoin Boom Among Corporates

Gumi joins a growing list of Japanese companies adding Bitcoin to their balance sheets, including Value Creation, Metaplanet, SBC Medical Group, and Remixpoint.

Meanwhile, crypto exchange SBI VC Trade—Gumi’s lottery partner—plans to open a fintech hub in Osaka on April 1, with blockchain-focused events and a business contest scheduled for July.