PH Is a Leading SEA Market for Lazada

E-commerce platform Lazada has stated that the Philippines is noted as one of its leading markets in the Southeast Asian region in light of its boost in consumer base and internet penetration.

“Among countries, the Philippines is already one of the leading ones, market-size wise. It’s above average, for sure. We have a very large population base here. Gross domestic product per capita growth is also high. Internet penetration is still growing. I think the growth speed-wise, it is slightly above average in Southeast Asia, for sure,” said James Dong, Lazada Group’s Chief Executive Officer (CEO).

Mr. Dong also adds that Lazada maintains a strong market position in the Philippines and several countries where they are operating,

“At least in the region…, we are the number one or two player in all the markets that we operate in. We tend to keep that market position,”  he says.

Meanwhile, Lazada Philippines CEO Carlos Barrera has mentioned that there remain more opportunities for the company to expand, specifically in the area of logistics.

“We are in a position where we can continue to grow and invest and support the country. Obviously, we’re reaching some good critical sites,”  he says and maintains that there are “still so many opportunities to invest and to grow, specifically in the logistics domain.”

Barrera says that Lazada is still continuously expanding in the Philippines, mentioning that “Both we and our partners are constantly expanding the coverage and the reach… Today, there are about 35 logistics companies in the country and more than 1,000 delivery hubs from different companies even in the remote locations,”

Source: Business World