Value Creation Joins Japanese Corporate Bitcoin Boom with ¥100M Investment

Japanese real estate and digital transformation firm Value Creation has jumped on the Bitcoin bandwagon, becoming the latest Tokyo Stock Exchange-listed company to invest in crypto. The firm announced it has purchased ¥100 million (approx. $667,000) worth of Bitcoin (BTC)—acquiring around 8.02 BTC at an average price of ¥12.46 million ($83,110) per coin.

Following the announcement, Value Creation’s stock price surged nearly 23%, hitting a record high.

From Skeptic to Supporter

Initially hesitant about cryptocurrency, the firm says it shifted its stance as digital assets gained mainstream credibility:

“It is now clear that Bitcoin is no longer just a speculative asset… it is establishing its value and will continue to grow,” Value Creation stated.

The company now views BTC as “digital gold” and plans to temporarily hold a portion of its surplus funds in cryptoassets, with the option to liquidate as needed for business purposes.

Corporate Crypto Momentum in Japan

Value Creation joins a growing list of Japanese companies allocating funds to Bitcoin:

• Metaplanet: Recently bought another $12.5 million worth of BTC; aims to hold 21,000 BTC by 2026 (currently owns ~3,200 BTC)
• SBC Medical Group: Committed ¥1 billion ($6.7M) to BTC, with buys to be completed by May 2025
• Remixpoint: Invested $3.2 million in Bitcoin earlier this year

These moves reflect rising corporate confidence in BTC as a long-term store of value amid growing institutional interest from global giants like BlackRock.